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Почему кандидаты не доходят до финального этапа? Почему отказываются от офферов, хотя всё шло отлично? А вы уверены, что дело в рынке, а не в процессе?Candidate Experience — это не просто «вежливость». Это системный подход, который влияет на отклик, конверсию, бренд работодателя и бизнес-результат. Если процесс подбора в компании хаотичен, интервьюеры не подготовлены, а кандидаты не получают обратной связи — вы теряете лучших.Этот курс — практическое руководство по созданию опыта кандидата, при котором хочется работать в вашей компании ещё до оффера. Вы получите инструменты, шаблоны, карты, AI-решения и подходы, которые можно внедрить уже завтра.Программа курса:Секция 1: Стратегия и структура Candidate Experience– Что такое Candidate Experience и зачем он нужен– Как CX влияет на отклик, NPS и Glassdoor– Архитектура найма: от отклика до онбординга– Создание карты пути кандидата (Journey Map)– AI для автоматизации ранних этапов и коммуникацийСекция 2: Коммуникация, интервью и вовлечённость– Поддержка кандидата: частота, формат, Candidate Care– Голос, стиль и структура писем– Подготовка интервьюеров: обучение, инклюзия, честность– AI-инструменты: генерация вопросов, анализ soft skills, тренажёрыСекция 3: Метрики, технологии и постоянное улучшение– Метрики CX: CSAT, Time-to-Response, отказ от оффера– Сбор и анализ фидбека– ATS и платформы обратной связи– AI для предиктивной аналитики и дашбордов– Роль культуры компании в CX и кейсы трансформацииВас ждёт практическая работа, шаблоны писем, сценарии интервью, кейсы, разбор ошибок и AI-инструменты. Всё, что нужно, чтобы кандидат захотел работать именно у вас — независимо от результата интервью.Важно:На Udemy вы проходите курс без проверки домашних заданий, возможности скачивания презентаций и без получения диплома Mike Pritula Academy.Начните трансформацию своего Candidate Experience уже сейчас. Лучшие кандидаты ждут именно такого подхода.
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